Google: The Bad Boyfriend We Need to Move On From
Have you ever been in a relationship where everything seemed perfect at first, but slowly, red flags started popping up? Being a gay man, I have experienced a few of these, and they are never fun to deal with.
How am I translating my dating life to Google? Well, recent revelations during the DOJ hearings in the USA and leaked documents have painted Google as that classic lousy boyfriend: Promising the world but breaking trust and delivering heartache.
Let's discuss what has gone wrong in our marketing relationship with Google and how to regain control.