We respect your privacy
1.1. Shaun Polidano Consulting respects your right to privacy and is committed to safeguarding the privacy of our customers and website visitors. We adhere to the Australian Privacy Principles (APPs) established by the Privacy Act 1988 (Cth), as amended by the Privacy and Other Legislation Amendment Act 2024 (Cth). This policy sets out how we collect and treat your personal information.
1.2. "Personal information" is information we hold which is identifiable as being about you.
02. Collection of personal information
2.1. Shaun Polidano Consulting will, from time to time, receive and store the personal information you enter onto our website, provide to us directly, or give to us in other forms.
2.2. You may provide basic information such as your name, phone number, address and email address to enable us to send information, provide updates and process your product or service order. We may collect additional information at other times, including but not limited to, when you provide feedback, information about your personal or business affairs, change your content or email preferences, respond to surveys and/or promotions, provide financial or credit card information, or communicate with our customer support.
2.3. Additionally, we may collect any other information you provide while interacting with us.
03. How we collect your personal information
3.1. Shaun Polidano Consulting collects personal information from you in a variety of ways, including when you interact with us electronically or in person, when you access our website, and when we provide our services to you.
04. Use of your personal information
4.1. Shaun Polidano Consulting may use personal information collected from you to provide you with information, updates and our services. We may also make you aware of new and additional products, services and opportunities available to you. We may use your personal information to improve our products and services and better understand your needs.
4.2. Shaun Polidano Consulting may receive personal information from third parties. If we do, we will protect it as set out in this Privacy Policy.
05. Use of AI tools and platforms
5.1. AI tools in our business operations. Shaun Polidano Consulting uses artificial intelligence (AI) tools and platforms to support the delivery of our marketing consultancy services, including but not limited to data analysis, content creation, audience segmentation, performance marketing, and thought leadership production. These tools may process information you provide to us during our engagement.
5.2. Types of AI tools used. We may use AI-assisted platforms for tasks such as:
- drafting and editing marketing content and reports;
- analysing consumer behaviour data and audience insights;
- generating SEO/SEM recommendations;
- summarising research and client briefs; and
- producing thought leadership content.
The specific tools we use may change over time as technology evolves. We will update this Policy to reflect material changes to our AI tool usage.
5.3. Client data and AI platforms. Where our work involves client data (including data relating to your customers or audiences), we take reasonable steps to ensure that:
- personal information is not entered into AI platforms without appropriate authorisation;
- AI tools used in connection with client engagements are subject to appropriate data handling and confidentiality obligations; and
- outputs generated by AI tools are reviewed by a qualified human consultant before being relied upon or delivered to clients.
5.4. No automated decision-making affecting your rights. At present, Shaun Polidano Consulting does not use AI systems to make automated decisions that would significantly affect your legal rights or interests without human review. Where this changes, we will update this Policy and provide appropriate notice in accordance with our obligations under the Privacy Act 1988 (Cth).
5.5. Third-party AI platforms. Some AI tools we use are operated by third-party providers. These providers have their own privacy policies and data handling practices. We encourage you to review the privacy policies of any third-party platforms relevant to your engagement with us. We will not share your personal information with AI platforms in a manner inconsistent with this Policy.
5.6. Data minimisation. We take reasonable steps to limit the personal information entered into AI tools to what is necessary for the relevant task. Where possible, we use anonymised or aggregated data when working with AI platforms.
06. Use of your personal information
agents, suppliers or subcontractors in so far as reasonably necessary for the purposes set out in this Policy. Personal information is only supplied to a third party when it is required for the delivery of our services.
6.2. We may from time to time need to disclose personal information to comply with a legal requirement, such as a law, regulation, court order, subpoena, warrant, in the course of a legal proceeding or in response to a law enforcement agency request.
6.3. We may also use your personal information to protect the copyright, trademarks, legal rights, property or safety of Shaun Polidano Consulting, www.shaunpolidano.com, its customers or third parties.
6.4. Information that we collect may from time to time be stored, processed in or transferred between parties located in countries outside of Australia. Where this occurs, we take reasonable steps to ensure that overseas recipients handle your personal information in a manner consistent with the Australian Privacy Principles.
6.5. If there is a change of control in our business or a sale or transfer of business assets, we reserve the right to transfer, to the extent permissible at law, our user databases, together with any personal information and non-personal information contained in those databases. This information may be disclosed to a potential purchaser under an agreement to maintain confidentiality. We would seek to only disclose information in good faith and where required by any of the above circumstances.
6.6. By providing us with personal information, you consent to the terms of this Privacy Policy and the types of disclosure covered by this Policy. Where we disclose your personal information to third parties, we will request that the third party handle your personal information in a manner consistent with this Policy.
07. Security of your personal information
7.1. Shaun Polidano Consulting is committed to ensuring that the information you provide to us is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure information and protect it from misuse, interference, loss and unauthorised access, modification and disclosure. These measures include both technical controls (such as access restrictions and encryption where appropriate) and organisational controls (such as staff training and internal data handling procedures).
7.2. The transmission and exchange of information is carried out at your own risk. We cannot guarantee the security of any information that you transmit to us or receive from us. Although we take measures to safeguard against unauthorised disclosures of information, we cannot assure you that the personal information we collect will not be disclosed in a manner that is inconsistent with this Privacy Policy.
08. Access to your personal information
8.1. You may request details of personal information that we hold about you in accordance with the provisions of the Privacy Act 1988 (Cth). A small administrative fee may be payable for the provision of information. If you would like a copy of the information we hold about you, or believe that any information we hold on you is inaccurate, out of date, incomplete, irrelevant or misleading, please email us at [email protected].
8.2. We reserve the right to refuse to provide you with information that we hold about you in certain circumstances set out in the Privacy Act 1988 (Cth).
09. Complaints about privacy
9.1. If you have any complaints about our privacy practices, please send details of your complaint to:
Shaun Polidano Consulting
10-20 Gwynne Street, Cremorne VIC 3121
We take complaints very seriously and will respond shortly after receiving written notice of your complaint. If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.
10. Changes to Privacy Policy
10.1. Please be aware that we may change this Privacy Policy in the future. We may modify this Policy at any time, in our sole discretion, and all modifications will be effective immediately upon our posting of the modifications on our website. Please check back from time to time to review our Privacy Policy.
11. Website
11.1. Website visits. When you visit our website (www.shaunpolidano.com) we may collect certain information such as browser type, operating system, and the website visited immediately before coming to our site. This information is used in an aggregated manner to analyse how people use our site so that we can improve our service.
11.2. Cookies. We may, from time to time, use cookies on our website. Cookies are very small files that a website uses to identify you when you return to the site and to store details about your use of the site. Cookies are not malicious programs that access or damage your computer. Most web browsers automatically accept cookies but you can choose to reject cookies by changing your browser settings. However, this may prevent you from taking full advantage of our website.
11.3. Our website may, from time to time, use cookies to analyse website traffic and help us provide a better visitor experience. In addition, cookies may be used to serve relevant ads to website visitors through third-party services such as Google Ads. These ads may appear on this website or other websites you visit.
11.4. Third-party sites. Our site may from time to time have links to other websites not owned or controlled by us. These links are provided for your convenience only. Links to third-party websites do not constitute sponsorship, endorsement or approval of those websites. Please be aware that Shaun Polidano Consulting is not responsible for the privacy practices of other websites. We encourage our users to read the privacy statements of each website that collects personally identifiable information.