It begins and ends with your customers.

We have all heard the mantra 'putting the customer at the centre of everything you do'.

While this is undoubtedly true, most agencies or businesses have nothing more than a fancy infographic to show for it. We at Shaun Polidano Consulting take real-time customer demand data and map out the experiences they want and desire.

Ultimately, fulfilling the mantra above while delivering on your business objectives.

Read one of our case studies

Time To Power Up

We start with the letter I...

Name another letter that is better than I?

We love the letter so much that we developed a circular framework that underpins all the work we do with our clients. No matter if it's a small campaign or a year-long strategy, the I's provide us with the pathway to marketing success.

1. Identify

We want to become an extension of your business, so we take the time to understand your business objectives, profitable services, customer proof points, competitors and target audiences.

2. Interrogate

Consumer demand data is key and underpins everything we do. We take the time to go data mining to understand your customers wants, needs, expectations, moments and intent of purchase.

3. Integrate

We connect the dots and unlock opportunities for your brand to increase sales, engagement or drive more brand awareness. A strategy is created with an action plan across paid, owned and earned channels.

4. Initiate

We operationalise the strategy and continually optimise for business success.

Holistic or modular marketing services tailored to grow your business

We listen to your business needs first.

If you want a full-service agency, that is us! If you want a particular service to feed into an existing marketing team, we can do that too. Let's discuss how we can help support your business and turbocharge your marketing through customer demand data and services.

Strategic enhancement

Strategic projects that will pivot your brand to success. Developed with the customer, brand and business objectives in mind.

•Consumer demand strategy
•Audience needs profiling
•Content strategy and plan
•Performance marketing strategy
•Strategic consulting

Foundational excellence

Building the right foundations for your media or marketing platforms will lead to long term success.

•SEO and SEM audits
•Google marketing platform audit
•YouTube channel audit
•Content audit
•Google analytics audit

Media brilliance

Media management and optimisation excellence is our core. With a versatile skillset across the following platforms:

•Google marketing platform management (SEM, YouTube, Discovery Ads, etc)
•SEO optimisation and management

Training and advice

Growing digital intelligence and capability within your marketing team will drive more than business success in the long run.

•1 on 1 tutorials
•Training packages

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